Designers consider children’s creativity a major source of inspiration and some companies can benefit from it. In making labels for all sorts of products, for instance. Initial trials have shown that both children and adults react faster and more warmly to labels created by kids. Children’s work is astonishingly varied, original and vivid. It radiates humor, gentle irony and an immediately perceptible positivity.

“Label things, not people”—that is the theme of a competition an art school in Kaunas, Lithuania, organized for school kids in the city. “Every year Lithuania has a ‘No Bullying’ week with a lot of public discussion about tolerance and knowing how to understand and accept different people even if they’re not like us,” says Jurgita Delonaitė-Meškienė from the art school, who came up with the initiative. “Our idea was to draw young people’s attention to this topic not by lecturing them, but in a creative way, so we invited children to freely illustrate the core idea.”

More info: kamdaile.lt

#1

Do Not Be Afraid To Be Yourself

Do Not Be Afraid To Be Yourself

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Bacony Cakes
Community Member
8 months ago

Knee eyes. KNEE EYES.

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The competition’s initiator invited all kids in the metropolitan area to participate and also put together a jury of well-known Lithuanian artists and designers. A total of 112 children took part in the competition. From among their submissions, the jury selected 40 winning works.

#2

Dandelion Milk

Dandelion Milk

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V 2000
Community Member
8 months ago (edited)

Is this a real thing??!

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#3

Black Tea With Lemon

Black Tea With Lemon

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Night Owl
Community Member
8 months ago

Universe in a cup

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#4

Cherry Juice

Cherry Juice

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Night Owl
Community Member
8 months ago

That looks so cherryful (cherry cheerful)

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#5

Honey

Honey

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𝔓𝔲𝔯𝔭𝔩𝔢𝔓𝔞𝔫𝔡𝔞ℜ𝔞𝔢N
8 months ago

This is "BEE-YOU-till-full!!" ★~(◠‿◕✿)

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Even more of the submissions were labels for products thought up by the children themselves. Among the most popular were juices, ice cream, honey and a variety of sweets. In naming products, the kids showed a remarkable sense of humor and inventiveness: “Hornets’ Nest Honey”, “Sweet and Sour Teachers’ Apples”, “Dandelion Milk Straight from Lithuania’s Fields!”, “Cactus Juice”, “Curly Popcorn”, “Happy Juice”, “Lemon Marmalade”, “Happy Tomato Juice”, “Angry Peppers”, “Happy Tomatoes”, “Rose Honey”, “Bunny Ice Cream”, “Jolly Ice Cream”, “Sweet Honey”, “The Most Delicious Honey – Only Here”, “Puffy-cheek Tomato Juice”, “Space Juice”, “Big-eyed Ice Cream”, “Heart Like a Berry”.

#6

Connection

Connection

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R Carson
Community Member
8 months ago

Whose a good boy?

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#7

Humans Don't Need Labels

Humans Don't Need Labels

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Annie
Community Member
8 months ago

Very clever!

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Label and packaging manufacturer Aurika was impressed by the submissions and printed the labels that participants had created for presentation to the children themselves and for a display in the courtyard of the art school.

“We were impressed by the sincerity and artistry of the labels that the school children created. These works could absolutely be successfully used for real products since the labels immediately catch your eye and advertise the chosen products extremely well,” said Justas Ivanauskas, representative of Aurika. “We plan to make this type of initiative an ongoing tradition since we believe manufacturers will be interested in child-designed labels and use them for their products.”

#8

We're All Humans

We're All Humans

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Auntriarch
Community Member
8 months ago

Nicely done

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#9

Jasmine Tea For Relaxation

Jasmine Tea For Relaxation

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Me Oh My
Community Member
8 months ago

upvotes for floofy cow

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We are sharing the winning entries from the competition and would like to know your opinion: which of them would be most suitable for real products?

#10

Chocolate Pudding

Chocolate Pudding

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Josy Bannon
Community Member
8 months ago

The chocolate looks so yummy!

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#11

Be Like Bear With Disco Headphones

Be Like Bear With Disco Headphones

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𝔓𝔲𝔯𝔭𝔩𝔢𝔓𝔞𝔫𝔡𝔞ℜ𝔞𝔢N
8 months ago

"Rockin' away the bullies."

#12

Dialogue

Dialogue

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Marie Dupin
Community Member
5 months ago

This is awesome

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#13

Strawberry Milk

Strawberry Milk

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𝔓𝔲𝔯𝔭𝔩𝔢𝔓𝔞𝔫𝔡𝔞ℜ𝔞𝔢N
8 months ago

❤❤❤

#14

Food Is Love

Food Is Love

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Night Owl
Community Member
8 months ago (edited)

Nom nom nom ___ I love pasta

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#15

Monopoly

Monopoly

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V 2000
Community Member
8 months ago (edited)

accurate-ish 🤔

#16

Hornet's Nest

Hornet's Nest

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#17

Just An Attitude

Just An Attitude

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𝔓𝔲𝔯𝔭𝔩𝔢𝔓𝔞𝔫𝔡𝔞ℜ𝔞𝔢N
8 months ago

(。♡‿♡。)

#18

Rainbow Chips With Fruit Flower

Rainbow Chips With Fruit Flower

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Annie
Community Member
8 months ago

Ohh...wish I could try some of those beautiful chips! Love this one!

#19

Cactus Juice

Cactus Juice

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Me Oh My
Community Member
8 months ago

AVATAR: THE LAST AIRBENDER

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#20

Curly Popcorn

Curly Popcorn

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#21

It's Fun Juice

It's Fun Juice

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Annie
Community Member
8 months ago

Good times and smiling faces! They must be good for you!

#22

Teachers Apple

Teachers Apple

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#23

Heart Like A Berry

Heart Like A Berry

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Josy Bannon
Community Member
8 months ago

Thats good

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#24

Horsepower Chips

Horsepower Chips

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R Carson
Community Member
8 months ago

Cacti flips you off!

#25

Lemon Marmalade

Lemon Marmalade

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#26

Read Hear Dye

Read Hear Dye

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𝔓𝔲𝔯𝔭𝔩𝔢𝔓𝔞𝔫𝔡𝔞ℜ𝔞𝔢N
8 months ago

(I) LOVE the "play on words." "Read (red) HEAR (hair?) DYE."

#27

Small But Mighty

Small But Mighty

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R Carson
Community Member
8 months ago

A tangled web.

#28

Social Loneliness

Social Loneliness

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Josy Bannon
Community Member
8 months ago

Reminds me of the nu bleu women of matisse

#29

Something Sweet For Every Monday

Something Sweet For Every Monday

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#30

No Name

No Name

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Annie
Community Member
8 months ago

Maybe those dots are juice from the pineapples?

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#31

Support

Support

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Annie
Community Member
8 months ago

And protection!

#32

The Perfume

The Perfume

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Annie
Community Member
8 months ago

Gorgeous, creative poster!

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#33

The Tea Of Friendship

The Tea Of Friendship

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Annie
Community Member
8 months ago

I like the colors and design. Sweet and lovely!

#34

Pink Elephants

Pink Elephants

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𝔓𝔲𝔯𝔭𝔩𝔢𝔓𝔞𝔫𝔡𝔞ℜ𝔞𝔢N
8 months ago

"Pink elf in pants?" That's what I see, too! =^o^=

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#35

The Dance

The Dance

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Auntriarch
Community Member
8 months ago

Danse macabre

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